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Posts Tagged ‘Nielsen’

Nielsen: Consumers Download More Apps than Ever!

May 20th, 2012 by Arjan Olsder Posted in Analysis & Editorial | No Comments »

A new report from Nielsen shows consumers are downloading more apps than ever before. Currently, the average U.S. consumer has 41 apps installed. That’s 28% up from 32 apps a year before.

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Nielsen: 49,7% of US Subs own a Smartphone

March 29th, 2012 by Arjan Olsder Posted in Analysis & Editorial | No Comments »

As of February, Nielsen reports that nearly half of the US residents with a mobile contract own a smartphone. In February 2011, the percentage of smartphone owners was just 36%.

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EU and US Tablet Owners More Comfortable Paying for Content

March 21st, 2012 by Arjan Olsder Posted in Analysis & Editorial | No Comments »

According to a study from Nielsen, tablet owners in America and Europe are more comfortable to pay for content on their devices. Americans are most likely to pay for mobile content.

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Nielsen: iOS Popular with Handheld Gamers

March 13th, 2012 by Arjan Olsder Posted in Platforms: iOS | No Comments »

According to new research at Nielsen, iOS devices upped total playtime by seven percent year-on-year between 2011 and 2012. The study also shows that iOS devices are very popular with handheld gamers.

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Nielsen: Android Users Use More Data

June 3rd, 2011 by Arjan Olsder Posted in Platforms: AndroidOS, Platforms: iOS, Research & Stats | No Comments »

In a recent study from Nielsen, the analyst discovered that Android owners are using more data than their iOS counterparts. Something that used to be the other way around.

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Nielsen: Apple and RIM Lead in the US

March 4th, 2011 by Arjan Olsder Posted in Research & Stats | No Comments »

According to Nielsen, RIM and Apple have been leading the smartphone market in the United Stated over the priod from November 2010 till February 2011. Both managed to get 27% of the market in that period.

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28% of US phones is a Smartphone in Q3

November 4th, 2010 by Arjan Olsder Posted in Research & Stats | No Comments »

According to the most recent numbers from Nielsen, 28% of US cellphones is a smartphone. Amongst those consumer that bought a new phone over the past six months, 41% chose a smartphone, up 35% compared to Q2.

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Nielsen: Android Most Popular OS in the US

October 6th, 2010 by Arjan Olsder Posted in Platforms: AndroidOS, Platforms: BlackBerry, Platforms: iOS | No Comments »

According to research from Nielsen, Android is now officially the most popular OS among recent smartphone buyers in the US market. It has beaten both iOS and BlackBerry OS in August.

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Nielsen: The State of Mobile Apps

September 20th, 2010 by Arjan Olsder Posted in Research & Stats | No Comments »

Nielsen has generated a new report called The State of Mobile Apps, specially for the AppNation event. Amongst other details, it shows iPhone owners are still consuming the biggest amount of apps.

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Nielsen: 27 Apps on Every US Smartphone

September 12th, 2010 by Arjan Olsder Posted in Research & Stats | No Comments »

Nielsen has revealed that the average US smartphone has 27 apps installed. This average is mainly pushed up by Android and iOS where consumers have easy access to free apps and games.

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Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.

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