Archive for the ‘Marketing Strategies’ Category

The Smurfs Demonstrate the Danger of In-App Payments

November 17th, 2010 by Arjan Olsder Posted in Marketing Strategies, Platforms: iOS | No Comments »

It seems parents all over the world have something to fear from now that kids are playing Smurfs’ Village on their iOS devices as kids seem to be plundering creditcards to acquire virtual Smurfberries.

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Appitalism Merges Global App Markets

November 12th, 2010 by Arjan Olsder Posted in Marketing Strategies | No Comments »

A new portal called Appitalism is merging all the large app marketing into one big portal and so, creates a new app discovery eco system for mobile game and app publishers.

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Angry Birds go Plush for December

November 1st, 2010 by Arjan Olsder Posted in Marketing Strategies | No Comments »

We knew they were coming, but now we know the details thanks to internet toy store ToyWiz. The store has listed all the details on the new Angry Birds Plush toys from Rovio.

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Kinetik, a New Content Discovery Network from Denmark

October 26th, 2010 by Arjan Olsder Posted in Marketing Strategies, Platforms: AndroidOS, Platforms: iOS | 1 Comment »

The Kinetik doesn’t hook up with in-app advertising. Instead, the focus is on the ‘More Games’ section within your mobile game and use it for cross promotions.

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Rovio: 3 Million Angry Birds Downloads on Android

October 21st, 2010 by Arjan Olsder Posted in Ad Funded Gaming, Marketing Strategies | No Comments »

Rovio’s release of Angry Birds is a huge success, everybody knows. In fact, the company’s game has already been downloaded three million times through both GetJar and the Android Market.

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Angry Birds Bomb GetJar

October 15th, 2010 by Arjan Olsder Posted in Marketing Strategies, Platforms: AndroidOS | 2 Comments »

Angry Birds officially launched on Android today, and it had selected GetJar as the channel to star on. As the game was given away for free, it seemed to have killed the portal.

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AppHallofFame.com Launches

October 13th, 2010 by Arjan Olsder Posted in Marketing Strategies, Platforms: iOS | No Comments »

The guys behind 148apps.com have launched a new discovery site called App Hall of Fame. On the site, the editorial team will upload a monthly list of the 12 best apps available.

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PikPok Supports Christchurch Victims

September 12th, 2010 by Arjan Olsder Posted in Marketing Strategies | No Comments »

While the rest of the World is still raising money to safe Pakistanis from the water, developer PikPok is one of the first to actually start raising money for the earthquake victims in Christchurch, New Zealand.

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AppShopper.com Launches App

September 8th, 2010 by Arjan Olsder Posted in Marketing Strategies, Platforms: iOS | No Comments »

AppShopper, the iOS app discovery service from the guys behind MacRumors has launched a new app that allows consumers to keep track of all discounts and free apps on the App Store.

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F&L Launches Smartphone Magazine in The Netherlands

September 7th, 2010 by Arjan Olsder Posted in Marketing Strategies | No Comments »

After a successful UK launch by Imagine Publishing, Smartphone Magazine is now being published in The Netherlands by F&L Publications. The first edition is just out and is and could be an ideal PR platform for mobile developers that wish to address the Dutch consumer.