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Archive for the ‘Brand Licensing’ Category

Rovio Reports €75.4m Revenues over 2011

May 8th, 2012 by Arjan Olsder Posted in Brand Licensing | No Comments »

With hundreds of millions of downloads, business has no doubt been going very well for the Finnish mobile studio Rovio. Yesterday, the studio has shown the success it had in pure cash as it reported €75.5 million in revenues over 2011.

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PopCap Signs Merchandising Deal on Mobile IP

May 1st, 2012 by Arjan Olsder Posted in Brand Licensing | No Comments »

Following the success of Rovio with Angry Birds, PopCap Games has also entered into an agreement to create merchandising based on PopCap’s mobile IP. Though the deal was signed off on a large number of brands owned by the EA subsidiary, the most valuable brand in PopCap’s portfolio is without doubt the Plants vs. Zombies franchise.

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Elite Celebrates 30 Years of ZX Spectrum

April 28th, 2012 by Arjan Olsder Posted in Brand Licensing | No Comments »

Today, the good old ZX Spectrum has turned 30. This roughly two weeks after we have said goodbye to the creator of the Commodore 64 (or C64). Elite Systems celebrates the occasion in their own way.

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LicenseMyCode, A new Source of Revenue

April 11th, 2012 by Arjan Olsder Posted in Brand Licensing | No Comments »

It seems there is a new source of revenue for mobile developers. The new project is called LicenseMyCode and allows developers to sell non-exclusive licenses to their sourcecode.

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Top Trumps Heading to iOS

April 26th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

Following releases on Android, Blackberry and Java, Connect2Media will now be taking Top Trumps onto iOS devices with the help of Mobile Pie. There will be three editions on all platforms.

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Connect2Media Strikes Top Trumps Licensing Deal

March 8th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

Connect2Media and Winning Moves announced a new licensing deal in which Connect2Media will bring Top Trumps 007 Best of Bond to the mobile gaming arena.

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Activision Kills Key Franchises

February 10th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

Though Activision was profitable yet again, several project weren’t due to fierce competition of just high development costs. As so, Activision decided it will be killing several big games to focus on new projects.

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Creative Mobile labs to Bridge Filmmakers and Gamedevelopers

February 7th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

Qualcomm and the Creative Artists Agency (CAA) have set-up a new company called Creative Mobile Labs. The new company should assist film makers in bringing their projects to mobile.

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New Angry Birds Cartoons, Boxed Games and Merchandising

January 19th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

In an interview with the New York Post, Rovio CEO Mikael Hed has said the company is moving into production of an animated series starring the wildly popular Angry Birds.

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Rovio and Mattel Strike Deal on Angry Birds Board Game

January 11th, 2011 by Arjan Olsder Posted in Brand Licensing | No Comments »

While Rovio is still on track to reach 100.000.000 downloads of Angry Birds games somewhere this year, the company has surprised us with yet another licensing deal. This time they will work with Mattel.

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Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.

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